Privacy Policy

Privacy Policy

Last updated: September 2024 

WELCOME TO THE NIKESTRENGTH STORE 

This website is operated by MTCN UK Ventures Ltd, a company registered in England and Wales under company number 15741870 and whose registered office is located at 2nd Floor, 55 Ludgate Hill, London, United Kingdom, EC4M 7JW ("MTCN","we","us",or"our").  

This Privacy Policy describes how MTCN collects, uses, and processes your Personal Data when you visit UK.nikestrength.com (the "Site"), browse or purchase our products, or otherwise communicate with us (collectively, the "Services").

For purposes of this Privacy Policy, "you" and "your" means you as the visitor of this Site, the purchaser of our products, or generally the user of the Services. MTCN is committed to protecting your Personal Data, and when you use the Services, we comply with UK data protection laws.  

Please read this Privacy Policy carefully. 

Changes to This Privacy Policy  

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date, and take any other steps required by applicable law.  

HOW WE COLLECT AND USE YOUR PERSONAL DATA  

To provide the Services, we collect Personal Data about you from a variety of sources, as set out below. The information that we collect and use varies depending on whether you purchase our products, create an account on the Site, or otherwise contact or interact with us.  

WHAT PERSONAL DATA WE COLLECT  

When we use the term "Personal Data", we mean any information about an individual from which they can be identified. The following sections of this Privacy Policy describe the categories and specific types of Personal Data we collect and use, where we collect it from, and the lawful bases we rely upon for the same.  

 

Information We Collect Directly from You 
Information that you directly submit to us through the Services may include:  

  • CONTACT AND IDENTITY details including your name, title, postal address and/or residential address, phone number, and email address; 
  • FINANCIAL information including payment account details, which you provide when purchasing our products and which you may save to your account; 
  • ACCOUNT information including your username, password, and answers to your personal security questions; 
  • MARKETING AND COMMUNICATION information including your preferences for how you wish to communicate with us or receive direct marketing from us, or the information you choose to include in communications with us, for example, when sending a message through the Services; 
  • TRANSACTION information, including details about payments to and from you and other details of products have purchased from us and your shopping history with the Site. 

 

Information We Collect about Your Usage 

  • USAGE information – including information about how you access and use the Site and your account, including device information, browser information, information about your network connection, your IP address and other information regarding your interaction with the Services, including information about the items you view, put in your cart, add to your wish list or purchase.  

 

Information We Obtain from Third Parties  

We may obtain your Personal Data from third parties, including from vendors and service providers who may collect information on our behalf, such as:  

  • third parties (for example those who support the Site and the Services) or publicly available sources;  
  • when you visit our Site, open, or click on emails we send you, or interact with our Services or advertisements, we, or third parties we work with, may automatically collect certain information using online tracking technologies such as pixels, web beacons, software developer kits, third-party libraries, and cookies. Further information regarding cookies and such technologies can be found in our Cookie Policy. 

 

Any information we obtain from third parties will be treated in accordance with this Privacy Policy. We are not responsible or liable for the accuracy of the information provided to us by third parties and are not responsible for any third party's policies or practices. For more information, see the section below, Third Party Websites and Links.  

 

HOW WE USE YOUR PERSONAL DATA  

 

Legal Basis on Which We Use Your Personal Data  

In order for us to collect and use your Personal Data, the law requires that we have a legal basis for doing so. We rely on one or more of the following legal bases: 

  • you have given us your consent
  • the use is necessary to performing or entering into a contract with you, for example to fulfil your order when you purchase our products; 
  • the use is necessary to comply with a legal obligation, for example, detecting and preventing fraud; 
  • we have a legitimate interest to use your Personal Data for example to prevent fraud and enable us to provide you with excellent customer service. We make sure we consider and balance any potential impact on you and your rights (both positive and negative) before we process your Personal Data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise permitted by law). 

 

We have set out below, in a table format, a description of all the ways we use the various categories of your Personal Data, and which of the legal bases we rely on to do so. Where we rely on the lawful basis of legitimate interests to process your Personal Data, we have identified what our legitimate interests are.  

 

USE

TYPE OF PERSONAL DATA

LEGAL BASIS

To register you as a new customer including where we: 

1.        create and register your account on the Site;  

2.        store your payment details in your account. 

 

1.        Contact and Identity 

2.        Financial 

3.        Account 

  1. Performance of a contract with you 

 

To process, deliver and further manage your order when you purchase products including where we: 

1.        manage payments, fees, and charges;  

2.        collect and recover money owed to us; 

3.        process and manage returns, exchanges or interactions with any products you purchase from us from time to time. 

 

1.        Contact and Identity 

2.        Account 

3.        Financial 

4.        Transaction 

5.        Marketing and Communication 

6.        Performance of a contract with you; 

7.        Necessary for our legitimate interests (to recover debts due to us). 

 

To manage our relationship with you which will include: 

1.        notifying you about changes to our terms or this Privacy Policy; 

2.        dealing with your requests, complaints and queries;  

3.        receiving and processing any reviews you may leave for us or our products; 

4.        otherwise communicate with you, for example, via our customer service team. 

 

1.        Contact and Identity 

2.        Account 

3.        Marketing and Communications 

1.        Performance of a contract with you; 

2.        Necessary to comply with a legal obligation; 

3.        Necessary for our legitimate interests (to keep our records updated and manage our relationship with you). 

To enable you to partake in a prize draw, competition or complete a survey

  1. Contact and Identity 
  2. Account 
  3. Usage 
  4. Marketing and Communications 

 

  1. Performance of a contract with you; 
  2. Necessary for our legitimate interests (to study how customers purchase our products and use the Site to develop them and grow our business). 
  3. Where we collect Usage data via cookies we do this on the basis of your consent, or in the case of essential cookies on the basis of our legitimate interest to operate the Site and ensure its security.

To administer and protect our business and the Site (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data). 

  1. Contact and Identity 
  2. Usage 

 

  1. Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise);  
  2. Necessary to comply with a legal obligation; 
  3. Where we collect Usage data via cookies we do this on the basis of your consent, or in the case of essential cookies on the basis of our legitimate interest to operate the Site and ensure its security. 

To deliver relevant Site content and online advertisements to you and measure or understand the effectiveness of the advertising we serve to you. 

1.        Contact and Identity 

2.        Account 

3.        Usage 

4.        Marketing and Communications 

 

1.        Necessary for our legitimate interests (to study how customers use purchase our products and use the Site, to develop them, to grow our business and to inform our marketing strategy); or 

2.        Where we collect Usage data via cookies we do this on the basis of your consent, or in the case of essential cookies on the basis of our legitimate interest to operate the Site and ensure its security. 

 

To use data analytics to improve the Site, products, services, customer relationships and experiences and to measure the effectiveness of our communications and marketing. 

  1. Usage 
  2. Transaction 
  1. Necessary for our legitimate interests (to define types of customers for our products and Services, to keep the Site updated and relevant, to develop our business and to inform our marketing strategy); or 
  2. Where we collect Usage data via cookies we do this on the basis of your consent, or in the case of essential cookies on the basis of our legitimate interest to operate the Site and ensure its security. 

 

To carry out market research through your voluntary participation in surveys. 

  1. Contact and Identity 
  2. Marketing and Communications. 
  1. Necessary for our legitimate interests (to study how customers use our products and Services and to help us improve and develop our products and services). 

To send you relevant marketing communications by email, text or mail, and make personalised suggestions and recommendations to you about products that may be of interest to you.  

  1. Contact and Identity 
  2. Transaction 
  3. Usage 
  4. Account 
  5. Marketing and Communications. 
  1. Necessary for our legitimate interests (to carry out direct marketing, develop our products and Services and grow our business);  
  2. Consent, having obtained your prior consent to receiving direct marketing communications; or 
  3. Where we collect Usage data via cookies we do this on the basis of your consent, or in the case of essential cookies on the basis of our legitimate interest to operate the Site and ensure its security. 

 

 

How We Share Personal Data & Engagement of Third Parties 

In certain circumstances, we may disclose your Personal Data to third parties, including: 

  • E-commerce providers who enable us to provide the Site, including: 
  • Shopifywho collects your Personal Data on our behalf and shares this with us. Further information regarding how Shopify uses your Personal Data can be found in Shopify's Privacy Notice;  
  • Klaviyowho collects your Personal Data on our behalf and shares this with us. Further information regarding how Klaviyo uses your Personal Data can be found in Klaviyo's Privacy Notice

 

  • Third parties who provide data analytics services, including: 
  • Google Analytics. Further information regarding how Google uses your Personal Data can be found in Google's Privacy Notice.   

 

  • Payment gateway providers, including: 
  • Adyen N.V.Further information regarding how Adyen uses your personal data can be found in Adyen's Privacy Notice
  • PayPal UK Ltd. Further information regarding how PayPal uses your personal data can be found in PayPal's Privacy Notice;   
  • Klarna Bank AB (publ). Further information regarding how Klarna uses your personal data can be found in Klarna's Privacy Notice
    • Google Pay (Google Inc). Further information regarding how Google uses your personal data can be found in Google's Privacy Notice.   
    • Bancontact Payconiq Company NV/SA. Further information regarding how Bancontact uses your personal data can be found in Bancontact Privacy Notice  
  • Ideal Bank (iDeal B.V.). Further information regarding how iDeal Bank uses your personal data can be found in iDeal Bank's Privacy Notice.   

 

  • Service providers, such as IT management, customer support, cloud storage, fulfillment, logistics, and delivery and shipping providers.  

 

  • Affiliates of MTCN Group. MTCN is part of the MTCN group of companies, comprising of MTCN UK Ventures Ltd, MTCN EU Ventures B.V., MTCN Holdings B.V. and Dimension 6 Fitness Corp (the MTCN Group). We will share your Personal Data within the MTCN Group. 

 

  • Third parties in connection with a business transaction such as should we choose to sell or transfer parts of our business or assets, undergo a merger or enter into bankruptcy. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your Personal Data in the same way as set out in this Privacy Policy. 

 

  • To comply with legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service, and to protect or defend the Services, the Site, our rights, and the rights of our customers or others.  

 

  • Social media platforms (who may use your Personal Data as a joint controller with MTCN), including Meta (Facebook, Instagram). See below for further information regarding the sharing of your Personal Data with Meta. 

 

The third parties to whom Personal Data are made available are obliged to treat your Personal Data confidentially and in accordance with the law. We do not allow our third-party service providers to use your Personal Data for their own purposes and only permit them to process your Personal Data for specified purposes and in accordance with our instructions. 

 

Meta 

Where you have consented for us to do so, we will collect and share your personal data with Meta Platforms Ireland Limited (Meta) or related companies in order to advertise to you via Facebook, and Instagram, and in certain instances we are the joint controller of your Personal Data with Meta.  

 

We have entered into an agreement with Meta to ensure that your Personal Data is protected, and the steps we each shall take to comply with UK data protection laws with regard to the joint processing of your Personal Data.  To exercise your rights in relation to your Personal Data, Meta will be your primary contact. Please contact Meta directly to: 

 

  • request access of your Personal Data; 
  • request correction of your Personal Data; 
  • request erasure of your Personal Data; 
  • object to the processing of your Personal Data; 
  • request restriction to the processing of your Personal Data; and/or 
  • request the transfer of your Personal Data. 

 

Further information regarding how to exercise your rights may be found in Meta's Privacy Notice, including: 

  • how Meta processes your Personal Data as a joint controller, including the legal basis that Meta relies upon for such use; 
  • how to exercise your data protection rights against Meta; and 
  • the name and contact details of Meta Ireland's data protection officer. 

 

User Generated Content  

The Services may enable you to post product reviews and other user-generated content. If you choose to submit user generated content to any public area of the Services, this content will be public and accessible by anyone.  

 

We do not control who will have access to the information that you choose to make available to others, and cannot ensure that parties who have access to such information will respect your privacy or keep it secure. We are not responsible for the privacy or security of any information that you make publicly available, or for the accuracy, use or misuse of any information that you disclose or receive from third parties.  

 

Third Party Websites and Links  

The Site may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.  

 

Children's Data  

The Site and the Services are not intended for children and we do not knowingly collect data relating to children. 

 

SECURITY AND RETENTION OF YOUR PERSONAL DATA  

 

We have put in place appropriate security measures to prevent your Personal Data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your Personal Data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your Personal Data on our instructions and they are subject to a duty of confidentiality. We have put in place procedures to deal with any suspected Personal Data breach and will notify you and any applicable regulator of a breach where we are legally required to do so. 

 

We do not retain Personal Data for longer than is necessary for the purpose of the processing. We will only retain your Personal Data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. Personal Data.  

How long we retain your Personal Data depends on different factors, such as whether we need the information to maintain your account, to provide the Services, comply with legal obligations, or resolve disputes, or if we reasonably believe there is a prospect of litigation in respect of our relationship with you, or enforce other applicable contracts and policies.  

 

To determine the appropriate retention period for Personal Data, we consider the amount, nature and sensitivity of the Personal Data, the potential risk of harm from unauthorised use or disclosure of your Personal Data, the purposes for which we process your Personal Data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.  

 

YOUR RIGHTS  

 

You have a number of rights under data protection laws in relation to your Personal Data. 

 

  • Right to access.You have a right to request access to Personal Data that we hold about you (commonly known as a subject access request), including details relating to the ways in which we use and share your information. 
  • Right to delete.You may have a right to request that we delete Personal Data we hold about you, where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your Personal Data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your Personal Data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request. 
  • Right to correct.You may have a right to request that we correct inaccurate or incomplete Personal Data we hold about you. 
  • Right of portability.You may have a right to receive a copy of the Personal Data we hold about you and to request that we transfer it in a structured, commonly used and machine-readable format to you or a third party, in certain circumstances and with certain exceptions. 
  • Restriction of processing:In certain instances, you may have the right to ask us to restrict our processing of your Personal Data.
  • Right to object:You have the right to object to the processing of your Personal Data  where we are relying on a legitimate interest (or those of a third party) as the legal basis for that particular use of your data. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your right to object.
  • Withdrawal of consent:Where we rely on consent to process your Personal Data, you may have the right to withdraw this consent. Upon receipt of your letter or email, we will immediately cease processing of your Personal Data for which you have given your consent. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.
  • Object to direct marketing: You also have the absolute right to object to direct marketing any time to the processing of your Personal Data for direct marketing purposes. 

 

You may exercise any of these rights where indicated on the Site or by contacting us using the contact details provided below.  

 

You will not have to pay a fee to access your Personal Data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we could refuse to comply with your request in these circumstances. 

 

We may need to request specific information from you to help us confirm your identity and ensure your right to access your Personal Data (or to exercise any of your other rights). This is a security measure to ensure that Personal Data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response. 

 

We try to respond to all requests within one month. Occasionally it could take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated. 

 

TRANSFERS OF PERSONAL DATA OUTSIDE OF THE UK 

 

Whenever we transfer your Personal Data out of the UK to countries which have laws that do not provide the same level of data protection as the UK law, we ensure that a similar degree of protection is afforded to it by ensuring that safeguards are implemented. 

 

We may use specific standard contractual terms approved for use in the UK which give the transferred personal data the same protection as it has in the UK. To obtain a copy of these contractual safeguards, please contact us using the contact details below. 

 

COMPLAINTS  

 

You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK regulator for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance. 

 

CONTACT DETAILS 

 

If you have any questions, remarks or complaints about the collection and use of your Personal Data by us or wish to exercise your rights, you can contact us using the details below:  

  • Phone: +31 70 798 0050 
  • Post: MTCN UK Ventures Ltd, 2nd Floor, 55 Ludgate Hill, London, EC4M 7JW